The purpose was to appeal to much more Adult males to The work as pre-college teachers in the daycare institutions. The marketing campaign produced a optimistic conversation regarding the occupation and highlighted the significance of pre-faculty instructors for kids's improvement, generally by way of a viral film. It had been overwhelmingly very well received in public and acquired loads of positive media protection.

The principle, applying wise support style and design, improved consumer’s brand name impression and collected a media get to of a whopping 400 million individuals.

With audiences increasingly planning to see objective to be a essential brand differentiator, this EEA category celebrates new strategies that go beyond perfectly-regarded paths and investigate new territory.

The campaign “PSIhaveMS” got substantial notice in social and traditional medias, Placing the condition to the agenda by bringing new Views and eradicating stigmas.

We had been requested to advertise rugby from the year of its 90th anniversary. Rather than developing a pricey media marketing campaign we invited well-known Baa-Baas to problem Czech group. Plus they arrived!

Exclusive marketing campaign making use of Minecraft – a sport that offered around a hundred and twenty million copies around the world and is likewise highly regarded while in the Czech Republic. We constructed a pirate island in the game, with a lot of actual-existence capabilities and related the brand name (Captain Morgan) While using the cubic Minecraft entire world in a means comparable to very little that has been finished in the Czech Republic and somewhere else on the earth.

The ideal examples of company social networking will correctly navigate these challenges and rewards and may glow During this EEA group.

And therefore increase recognition from the Kavli Trust´s guidance to worthy triggers worldwide. To point out that it basically would make variance to aid - also by way of purchaser consciousness

Remaining the spouse to retail, on the net marketplace get more info eBay is driving its digitalization. The brand new area & digital initiative enables towns to build a existence for neighborhood retail on eBay and empowers sellers to start out their on the net adventure promptly.

Breaking News Today marks the kick-off of the European Excellence Awards! Yes, you examine that ideal, we've been again – and we're very energized to rock this calendar year's #EEA2024 Competitors with you! This yr’s #EEA2024 is about being far more thrilling than just before. Get ready, for the reason that it will be a superb experience!

The greatest communications strategies and tasks through the finance field will be recognised Within this EEA class.

Information aren't The brand new oil any more, They're previously way more. Data empower PR & Comms to possess effect on scale, driving meassurement and Examination and enabling messages to be specific and personalised like hardly ever before.

Germans are quite skeptical about digitization. Deutsche Telekom wanted to clearly show The important thing good thing about the integration of electronic technological innovation in business: the amplification of analogue effort and hard work.

Money can make the whole world go round. On the other hand, communicators and companies Doing the job within the finance sector have to tread extremely cautiously when building their communications approaches.